Apple emerged because the winner final yr, promoting essentially the most smartphones, overtaking Samsung for the primary time within the final decade. The iPhone-maker had an enormous final quarter in India too, recording a cargo of two.8 million models in This fall 2023, accounting for 7 per cent of market share within the nation, in line with Canalys’ quarterly report.
In This fall, greater than half of Apple’s smartphone shipments in India have been of iPhone 15 collection.The collection consists of two fashions – iPhone 15 and iPhone 15 Plus. Then there’s the Professional collection, with iPhone 15 Professional and iPhone 15 Professional Max.
iPhone 15 all the way in which
The iPhone 15 collection noticed a notable success in India, as Apple promoted the most recent fashions throughout the festive gross sales that happen throughout each on-line and offline channels all through the nation. As India’s giant inhabitants celebrates Diwali within the final quarter of the yr, reductions and gives are supplied to draw clients.
“With the celebration of Diwali in November 2023, Apple received the chance to push the most recent iPhone 15 collection throughout the festive gross sales, contributing greater than 50% to its shipments in This fall,” mentioned Sanyam Chaurasia, Senior Analyst at Canalys. “Moreover, reductions on the previous-generation iPhone 14 and iPhone 13 fashions throughout on-line gross sales resulted in Apple’s file shipments, permitting it to seize 7% market share in India.”
Apple launched the iPhone 15 collection in September, and it went on sale in India in the identical month. The iPhone 15 introduced a some noticeable modifications over to its earlier generations. The fashions marked the shift to USB-C, then the 2 iPhones additionally received the much-due Dynamic Island of Professional fashions, and an upgraded 48MP digicam.
Though Apple has overtaken Samsung within the international market, Samsung nonetheless holds the place of market chief in India, the place a complete of 148.9 million smartphones have been shipped in 2023, in line with Canalys.
In This fall, greater than half of Apple’s smartphone shipments in India have been of iPhone 15 collection.The collection consists of two fashions – iPhone 15 and iPhone 15 Plus. Then there’s the Professional collection, with iPhone 15 Professional and iPhone 15 Professional Max.
iPhone 15 all the way in which
The iPhone 15 collection noticed a notable success in India, as Apple promoted the most recent fashions throughout the festive gross sales that happen throughout each on-line and offline channels all through the nation. As India’s giant inhabitants celebrates Diwali within the final quarter of the yr, reductions and gives are supplied to draw clients.
“With the celebration of Diwali in November 2023, Apple received the chance to push the most recent iPhone 15 collection throughout the festive gross sales, contributing greater than 50% to its shipments in This fall,” mentioned Sanyam Chaurasia, Senior Analyst at Canalys. “Moreover, reductions on the previous-generation iPhone 14 and iPhone 13 fashions throughout on-line gross sales resulted in Apple’s file shipments, permitting it to seize 7% market share in India.”
Apple launched the iPhone 15 collection in September, and it went on sale in India in the identical month. The iPhone 15 introduced a some noticeable modifications over to its earlier generations. The fashions marked the shift to USB-C, then the 2 iPhones additionally received the much-due Dynamic Island of Professional fashions, and an upgraded 48MP digicam.
Though Apple has overtaken Samsung within the international market, Samsung nonetheless holds the place of market chief in India, the place a complete of 148.9 million smartphones have been shipped in 2023, in line with Canalys.
