Chum Churum, the famend Soju model, is shaking up its advertising technique with the disclosing of a contemporary face. Studies circulating on March 26 revealed that actress Kim Ji Received has been tapped as the most recent mannequin for it.
Nonetheless, when pressed for affirmation, a spokesperson from Lotte, the mum or dad firm of the model, opted to stay tight-lipped, refraining from delving into particulars.In accordance with Koreaboo, “We’re exploring prospects regarding the Chum Churum mannequin. Nonetheless, presently, I can’t affirm something”, the Lotte consultant acknowledged cryptically.
This announcement emerged mere weeks following the revelation that Chum Churum wouldn’t be extending its contract with Han So Hee, successfully marking the tip of her transient affiliation with the model after a mere yr. Hypothesis abounds concerning the abrupt termination of her partnership, with many attributing it to the scandal involving Ryu Jun Yeol. The sudden shift in path for the model has left observers intrigued in regards to the motivations driving these selections.
In the meantime, Kim Ji Received is presently having fun with a surge in reputation due to her function within the ongoing sequence ‘Queen of Tears’. Within the drama, she takes on the character of a chaebol heiress, Hong Hae In.
Nonetheless, when pressed for affirmation, a spokesperson from Lotte, the mum or dad firm of the model, opted to stay tight-lipped, refraining from delving into particulars.In accordance with Koreaboo, “We’re exploring prospects regarding the Chum Churum mannequin. Nonetheless, presently, I can’t affirm something”, the Lotte consultant acknowledged cryptically.
This announcement emerged mere weeks following the revelation that Chum Churum wouldn’t be extending its contract with Han So Hee, successfully marking the tip of her transient affiliation with the model after a mere yr. Hypothesis abounds concerning the abrupt termination of her partnership, with many attributing it to the scandal involving Ryu Jun Yeol. The sudden shift in path for the model has left observers intrigued in regards to the motivations driving these selections.
In the meantime, Kim Ji Received is presently having fun with a surge in reputation due to her function within the ongoing sequence ‘Queen of Tears’. Within the drama, she takes on the character of a chaebol heiress, Hong Hae In.
