BusinessWith file January-March gross sales, Mercedes units sight on 20,000 items milestone...

With file January-March gross sales, Mercedes units sight on 20,000 items milestone in 2024

NEW DELHI: Mercedes-Benz India (MBI) made a robust begin to 2024 with gross sales of 5,412 automobiles in January-March 2024, the highest-ever quarter gross sales in its 30 years of operations within the nation.
The sturdy present additionally paves the best way to MBI attaining the 20,000 annual gross sales milestone however it wants to beat challenges of provide bottlenecks to race previous the landmark.
Q1 is often the strongest quarter for automakers and contains 1/4th of the annual gross sales. Final 12 months, out of 17,408 items, 4,697 items or 27% of autos had been offered in Q1. In 2022, Q1 gross sales had been 4,022 items or 25% of 15,822 items offered that 12 months.
“We’re assured of a double digit progress for the remaining quarters. Nonetheless, we additionally face challenges because of sure mannequin run-outs sooner than deliberate, and any provide bottlenecks which might impression quantity developments,” MBI managing director and chief government officer Santosh Iyer stated on Thursday.
The numbers for the monetary 12 months 2023-24 was the very best ever with the automaker clocking 18,123 items, up from 16,497 items in 2023-24.
The file efficiency within the first quarter was pushed by SUVs that comprised 60% of the autos offered between January and March. One in 4 automobiles offered within the first three months of the 12 months had a price-tag in extra of Rs 1 crore. These embrace autos just like the GLS, S-Class, Mercedes-Maybach, the EQS, G-Class and the AMG vary.
Within the subsequent three months, MBI will launch 4 new top-end autos (TEVs) together with the AMG S 63 e-Efficiency and AMG C 63 e-Efficiency. Additionally among the many new launches in 2024 can be three new battery electrical autos (BEVs).

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