Mercedes-Benz India eyes double-digit development in CY2024, says Iyer

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Mercedes-Benz India eyes double-digit development in CY2024, says Iyer

As a lot as 95% of automobiles Mercedes-Benz retails in India are domestically produced at Chakan and solely 5% is imported. In that 95%, indigenisation degree is greater than 30%, says Iyer.
| Picture Credit score: TEJAS SHELKE

Mercedes Benz India is planning to finish CY2024 with a double-digit development and has yet another product lined up for introduction subsequent month, mentioned a high government.

“Within the first half of the present yr, we retailed 9,262 automobiles, a rise of over 9%. This yr would be the finest ever yr with double-digit development over final yr,” mentioned Mercedes Benz India MD and CEO Santosh Iyer throughout an interplay.

Mr. Iyer mentioned that in H1 (January-June 2024), the carmaker gross sales grew by 9%. “H2 we’ll develop by double digit and full yr development might be double digit.”

Speaking about EVs, he mentioned that in 2023, the EV penetration to complete gross sales was 2.5% and this yr it had already touched 5%.

“EV penetration has doubled when in comparison with final yr and we must always be capable of proceed to develop with an increasing number of transition to EVs with wider vary of product portfolio,” he mentioned.

In keeping with him, 95% of automobiles that they retail in India are domestically produced in Chakan and solely 5% of merchandise are imported automobiles. In that 95% of automobiles, indigenisation degree is over 30%.

“Localisation has its benefits and whichever merchandise which we attempt to localise in India we may give it at a greater worth level in comparison with CBU automobiles,” he mentioned.

The German automotive maker introduced that it could be launching 12 automobiles in India in 2024. It has already launched 11 automobiles, of which three are EVs. The following one might be a protracted wheel based mostly ICE E-class sedan slated to be rolled out in October.

Whereas declining to share manufacturing numbers, he mentioned which can be deeply dedicated to the Indian market and have made an extra funding of ₹200 crore in 2024 in the direction of manufacturing operations, new product start-ups and digitization of producing processes. With this, the overall funding is now over ₹3,000 crore.

On attaining internet carbon impartial, he mentioned the mum or dad firm globally launched Ambition 2039 and the identical holds good for India.