Garnier, a worldwide chief in pure magnificence merchandise, has unveiled Gen Z icon and Bollywood actor Vedang Raina as its latest model ambassador. On the coronary heart of this affiliation is a shared imaginative and prescient to champion magnificence for all by democratising inexperienced and sustainable magnificence and empowering people of all genders. Vedang will symbolize Garnier India, embodying the intersection of science and skincare along with his youthful vitality and widespread enchantment, resonating strongly with each younger and mature viewers.
Garnier India ropes in Vedang Raina as its model ambassador
As a part of their imaginative and prescient Garnier continues to steer the business with its dedication to driving “Inexperienced Magnificence” and eco-friendly innovation. Recognized for its groundbreaking inexperienced sciences and formulations, Garnier integrates sustainable practices all through its operations, from responsibly procured substances and cruelty free merchandise to biodegradable packaging to reduce environmental affect as a lot as potential.
To take this initiative a notch larger the model showcased a show of their pathbreaking improvements and scientific excellence on the Garnier Inexperienced Academy. This 3-day immersive expertise spotlights Garnier’s dedication to sustainable skincare options by Inexperienced Sciences, tailor-made for all pores and skin varieties to maximise efficacy for customers within the area, whereas minimizing affect on the planet. Garnier has grow to be considered one of Asia’s high magnificence manufacturers, and the No. 1 Serum¹ and Micellar Water² model on the earth. Examined on 10,000 pores and skin types³, Garnier has deep experience throughout numerous pores and skin specificities, together with most Indian pores and skin specificities, and desires that paves the best way for brand spanking new improvements at Garnier. This experience drives the model’s improvements, guaranteeing each formulation is crafted with precision and care to offer the absolute best outcomes for the Indian customers.
The Garnier Inexperienced Academy brings collectively over 300 business consultants, magnificence creators and famend dermatologists from throughout Southeast Asia and India to discover Garnier’s distinctive skincare improvements and sustainable formulations, as a part of Garnier’s #NotAllSkincareIsTheSame marketing campaign.
On the Garnier Inexperienced Academy in Singapore, Vedang was joined by 14 magnificence influencers and a couple of dermatologists – all of whom had a singular alternative to find the world of Garnier and have a sneak peek into future product launches of the model.
Speaking in regards to the occasion, Andre Albarran, Garnier Senior Vice President of International Advertising and marketing for Rising Markets, mentioned, “The launch of Garnier Inexperienced Academy in Singapore marks a major milestone in our accelerated journey throughout Asia. As a hub of innovation and trendsetting within the magnificence business, Asia performs a pivotal function in shaping our world technique. Our refreshed model id, grounded in Inexperienced Sciences to ship tailor-made improvements for Asian pores and skin wants, underscores our dedication to advancing options which might be efficient, sustainable, and accessible — enabling us to pursue our quest to form the great thing about tomorrow for generations to come back.”
By shedding mild on skincare details, debunking myths, and exploring the way forward for the model’s skincare strategy, Garnier goals to teach and empower customers with tailor-made skincare options, powered by Inexperienced Sciences, to make sure most efficacy for Asian customers whereas lowering the model’s affect on the setting.
Speaking about Vedang’s appointment because the Garnier India model ambassador, Anshuman Wanchu Basic Supervisor, Advertising and marketing, Garnier, L’Oréal India mentioned, “We’re delighted to welcome Vedang because the model ambassador on Garnier in India and have him on the Garnier Inexperienced Academy in Singapore. His vibrant persona and charismatic enchantment resonate with our viewers base. At Garnier, sustainability, innovation, and inexperienced sciences are the core of our model ethos. With Vedang becoming a member of us, we look ahead to championing magnificence for all, and provoking a extra inclusive magnificence panorama.”
Including to it, Model Ambassador Vedang Raina mentioned, “I’m thrilled to affix palms with an iconic model like Garnier that’s deeply dedicated to inclusivity and sustainability, creating reasonably priced magnificence for everybody. I couldn’t have requested for a greater introduction to the model than the Garnier Inexperienced Academy occasion in Singapore, which opened my eyes to the innovation within the skincare class. Personally, I consider self-care and wonder transcends gender and ought to be embraced by all. Being a part of a model that shares related ethos brings me nice pleasure. I’m wanting ahead to representing the model and redefining magnificence requirements to foster a tradition the place everybody feels empowered and appreciated.”
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