The streets of downtown San Jose was a vibrant tapestry of shade, music, and custom because the Association of Indo Americans (AIA), in partnership with Bolly 92.3, hosted Swades 2025 to have fun India’s 79th Independence Day. The daylong festivities drew an estimated crowd of over 25,000, making it one of many largest Indian American gatherings in Silicon Valley this yr.
A parade of tradition and unity
The spotlight of the celebration was the grand India Parade, that includes greater than 75 floats supported by over 50 neighborhood organisations. Each float showcased the cultural richness of India’s states — from conventional dances of Gujarat and Haryana to depictions of Ramayana and Kerala’s temple arts. Participants wearing vibrant apparel introduced the streets alive with patriotic songs, drums, and folks performances.
Flag hoisting and dignitaries
The ceremonial flag-hoisting was led by well-liked Indian actress Ameesha Patel, who served as Grand Marshal, alongside with Srikanth Bolla, Founder of Earth Cleanse, and Rakesh Adlakha, Deputy Consul General of India in San Francisco. San Jose Mayor Matt Mahan hoisted the American flag and praised AIA’s efforts, calling the occasion “a growing tradition that will only get bigger in the years to come”.
More than 50 elected officers throughout Silicon Valley, together with Mayors, Council members, and State representatives, attended to point out solidarity with the Indian American neighborhood.
Music, dance, and festivities
The festival continued late into the evening with Vijay Bharat, a cultural showcase that includes classical and up to date dances, a reside live performance by Jhoom Productions, and patriotic music carried out by BATA/AIA karaoke singers. A particular Dhol-Tasha efficiency set a strong rhythm, drawing crowds into celebration. The night concluded with fireworks that lit up the San Jose skyline.
Community spirit and recognition
Throughout the day, stalls provided regional delicacies, handicrafts, and video games like carrom and chess, whereas kids took half in conventional dance competitions. On stage, neighborhood leaders honored volunteers and sponsors whose help made the occasion attainable.
AIA prolonged because of its sponsors, together with Sanjiv Gupta CPA (Grand Sponsor), Lavanya Duvvi (Platinum Sponsor), Travelopod, and ICICI Bank, alongside with media and cultural companions.
Looking forward
With Swades marking one other profitable milestone, AIA introduced preparations for its subsequent flagship occasion, the Dussehra Diwali Dhamaka, scheduled for October on the Alameda County Fairgrounds in Pleasanton. The program will function a grand Rath Yatra, Mahamangala Aarti, fireworks, and the dramatic burning of a 35-foot effigy of Ravan.
Preserving heritage overseas
For the Bay Area’s Indian diaspora, Swades has change into greater than only a parade. It’s a dwelling reminder of their roots, a platform for youth to embrace tradition, and a bridge of friendship with the broader American neighborhood.
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