Netflix has launched its first-ever “engagement report” titled “What We Watched.” The report, or the spreadsheet, offers insights into the viewership knowledge of reveals and flicks, round 18,000 of them, on the streaming platform, revealing what number of hours individuals precisely watched these titles.
That is the primary of the upcoming reviews which are set to be launched each six months, rating the reveals and flicks based mostly on their viewing hours.The report will embrace the variety of hours seen for every title (authentic and licensed) in these six months, the premiere date, and if they’re out there globally.
Netflix raked in 1 billion viewing hours between Jan to June this 12 months
The info for the primary six months of 2023 has 18,214 reveals and flicks, clocking in over a billion viewing hours, and that’s about 99 p.c of all viewing, says Netflix. The non-English titles captured 30 p.c of all viewing hours.
Throughout a name with reporters on Tuesday, Ted Sarandos, co-CEO of Netflix, mentioned, “That is in all probability extra data than you want.” Sarandos believes sharing this data will profit everybody concerned, together with the guilds, producers, creators, and press.
Sarandos clarified that Netflix makes use of hours seen as its key metric. This mirrors third-party providers like Nielsen within the US, making it simpler to match Netflix to different streaming platforms, he mentioned.
The Night time Agent, JLo’s The Mom, tops Netflix’s chart
The action-thriller collection The Night time Agent: Season 1 was the most-watched present with 812,100,000 hours. Jennifer Lopez starrer The Mom, despite the fact that being on the twentieth place, was the highest-ranked film on the checklist, having 249,900,000 viewing hours.
The debut season of Jenny Ortega‘s Wednesday clocked in 507,700,000 hours. The prequel collection to Bridgerton, Queen Charlotte: A Bridgerton Story, was in fifth place with 503,000,000 hours seen. Extraction 2, that includes Chris Hemsworth, was positioned at twenty ninth and had 201,800,000 viewing hours
Rana Naidu, RRR, and Indian Matchmaking are a number of the most watched Indian titles on Netflix
The primary season of Rana Naidu was the most-watched Indian authentic title, positioned at 330 positions, with a watch time of 4,63,000 hours, adopted by Chor Nikal Ke Bhaga and Mission Majnu, with a watch time of 4,17,000 and three,12,000 hours, respectively and Indian Matchmaking’s third season raked in a watch time of 30.6 million hours.
Rani Mukherjee starrer Mrs Chatterjee vs Norway, SS Rajamouli’s RRR, Ranbir Kapoor starrer Tu Jhooti Essential Makkaar, and Shehzada starring Karthik Aryan clocked in watch instances of two,94,000, 2,71,000, and a pair of,48,0000 hours, respectively.
Netflix’s report intention to handle the shortage of transparency
Netflix has been criticized for lack of transparency, particularly throughout Hollywood strikes. Although it has supplied weekly high 10 lists since 2021, that is the primary time it is launched a complete report, and the corporate plans to proceed this sooner or later. Sarandos mentioned the shortage of information created distrust, so the reviews intention to handle this.
Writers Guild’s new contract requires streamers to offer present efficiency knowledge. Although this was already deliberate for a number of years and never influenced by Hollywood strikes, mentioned Sarandos.
It’s suggested to not examine reveals and flicks utilizing the brand new report’s knowledge, as some initiatives have restricted viewership knowledge and are solely out there in sure markets. “Success on Netflix is available in all sizes and styles, and isn’t decided by hours seen alone,” the corporate mentioned in a press launch. “We have now enormously profitable motion pictures and TV reveals with each decrease and better hours seen. It’s all about whether or not a film or TV present thrilled its viewers,” the weblog reads.
That is the primary of the upcoming reviews which are set to be launched each six months, rating the reveals and flicks based mostly on their viewing hours.The report will embrace the variety of hours seen for every title (authentic and licensed) in these six months, the premiere date, and if they’re out there globally.
Netflix raked in 1 billion viewing hours between Jan to June this 12 months
The info for the primary six months of 2023 has 18,214 reveals and flicks, clocking in over a billion viewing hours, and that’s about 99 p.c of all viewing, says Netflix. The non-English titles captured 30 p.c of all viewing hours.
Throughout a name with reporters on Tuesday, Ted Sarandos, co-CEO of Netflix, mentioned, “That is in all probability extra data than you want.” Sarandos believes sharing this data will profit everybody concerned, together with the guilds, producers, creators, and press.
Sarandos clarified that Netflix makes use of hours seen as its key metric. This mirrors third-party providers like Nielsen within the US, making it simpler to match Netflix to different streaming platforms, he mentioned.
The Night time Agent, JLo’s The Mom, tops Netflix’s chart
The action-thriller collection The Night time Agent: Season 1 was the most-watched present with 812,100,000 hours. Jennifer Lopez starrer The Mom, despite the fact that being on the twentieth place, was the highest-ranked film on the checklist, having 249,900,000 viewing hours.
The debut season of Jenny Ortega‘s Wednesday clocked in 507,700,000 hours. The prequel collection to Bridgerton, Queen Charlotte: A Bridgerton Story, was in fifth place with 503,000,000 hours seen. Extraction 2, that includes Chris Hemsworth, was positioned at twenty ninth and had 201,800,000 viewing hours
Rana Naidu, RRR, and Indian Matchmaking are a number of the most watched Indian titles on Netflix
The primary season of Rana Naidu was the most-watched Indian authentic title, positioned at 330 positions, with a watch time of 4,63,000 hours, adopted by Chor Nikal Ke Bhaga and Mission Majnu, with a watch time of 4,17,000 and three,12,000 hours, respectively and Indian Matchmaking’s third season raked in a watch time of 30.6 million hours.
Rani Mukherjee starrer Mrs Chatterjee vs Norway, SS Rajamouli’s RRR, Ranbir Kapoor starrer Tu Jhooti Essential Makkaar, and Shehzada starring Karthik Aryan clocked in watch instances of two,94,000, 2,71,000, and a pair of,48,0000 hours, respectively.
Netflix’s report intention to handle the shortage of transparency
Netflix has been criticized for lack of transparency, particularly throughout Hollywood strikes. Although it has supplied weekly high 10 lists since 2021, that is the primary time it is launched a complete report, and the corporate plans to proceed this sooner or later. Sarandos mentioned the shortage of information created distrust, so the reviews intention to handle this.
Writers Guild’s new contract requires streamers to offer present efficiency knowledge. Although this was already deliberate for a number of years and never influenced by Hollywood strikes, mentioned Sarandos.
It’s suggested to not examine reveals and flicks utilizing the brand new report’s knowledge, as some initiatives have restricted viewership knowledge and are solely out there in sure markets. “Success on Netflix is available in all sizes and styles, and isn’t decided by hours seen alone,” the corporate mentioned in a press launch. “We have now enormously profitable motion pictures and TV reveals with each decrease and better hours seen. It’s all about whether or not a film or TV present thrilled its viewers,” the weblog reads.
