Crypto Lender Nexo Sponsors DP World Tour Golf Competition for Eight-Figure Sum

Crypto lender Nexo signed a three-year sponsorship with DP World Tour, Europe’s foremost golf competitors, for greater than $10 million in a deal that see will the corporate change into the tour’s official digital asset and wealth accomplice by means of 2027.

A spokesperson for the corporate declined to present a particular worth to the deal, saying solely that it was an eight-figure sum.

One of the tour’s occasions, the Scottish Championship can be renamed the Nexo Championship. It will happen at President Trump’s course, Trump International Golf Links in Aberdeen, on Aug. 7-10.

The deal caps a fruitful few months for the crypto lender, which stated in April that it was reentering the U.S. market. It left the nation in 2022, saying its negotiations with regulators over its Earn Interest Product had hit a “dead end.”

“Thanks to the vision and leadership of President Donald J. Trump, his administration, and his family, the United States is once again a place where innovation is championed, not stifled,” co-founder Antoni Trenchev stated.