In 2007, the Writers Guild of America (WGA) strike introduced Hollywood to a standstill. Scripted tv reveals went darkish, manufacturing schedules had been thrown into chaos, and viewers had been left with an enormous leisure void. Yet, amid the disaster, one style not solely survived however thrived—actuality TV. Shows like Survivor, Big Brother, and The Amazing Race noticed a surge in recognition, as networks scrambled to fill the content material hole left by scripted collection.
Fast ahead to 2024, and issues look totally different. Reality TV, as soon as seen as an indomitable pressure in leisure, appears to be struggling. Viewership is down, new codecs are floundering, and long-running franchises are dropping their spark. Why has a style that thrived through the earlier strike faltered this time round?
One of the most important variations between 2007 and 2024 is the way in which audiences eat content material. In 2007, conventional community tv was nonetheless king, and actuality TV offered an easy-to-produce, unscripted various to maintain viewers engaged. But in 2024, the leisure panorama has radically shifted. Streaming providers, on-demand content material, and social media platforms dominate the scene, providing viewers infinite decisions past what’s accessible on cable or community TV.
Another issue contributing to the decline of actuality TV in 2024 is straightforward burnout. The style has been oversaturated for years, with numerous iterations of expertise competitions, courting reveals, and survival challenges crowding the airwaves. What as soon as felt contemporary and thrilling has turn out to be formulaic and repetitive. New actuality ideas wrestle to interrupt by means of the noise, whereas older reveals like The Bachelor and Keeping Up with the Kardashians have both ended or seen viewership dwindle.
The rise of social media influencers and YouTube personalities has additionally blurred the strains of “reality” leisure. Platforms like Instagram and TikTookay supply customers a extra private, unfiltered view into individuals’s lives—typically with extra authenticity than mass-produced actuality TV. For a technology raised on short-form, user-generated content material.
Another style can also be encroaching on actuality TV’s house—docuseries. With true crime, investigative documentaries, and high-quality, multi-part collection taking heart stage, viewers are flocking to well-researched, deeply partaking nonfiction tales. These docuseries typically present extra substance than actuality TV, with compelling narratives that really feel extra genuine and academic. Streaming platforms are investing closely on this content material, attracting viewers who may need beforehand tuned into actuality TV for an entertaining escape.
Ironically, the continued 2024 writers strike could have harm actuality TV greater than it helped this time round. While it as soon as offered a chance for unscripted content material to dominate, at the moment’s strike has induced uncertainty throughout your complete leisure trade. Even although actuality TV is unscripted, many of those reveals rely closely on behind-the-scenes writing groups for story shaping, post-production edits, and narrative improvement. With manufacturing delays and fewer assets, the standard of actuality programming has suffered.
In addition, networks and streaming platforms are much less depending on conventional actuality content material to fill gaps, because of their huge libraries of on-demand content material and worldwide reveals, which could be shortly dubbed or subtitled.
Reality TV isn’t useless—it’s evolving. While the standard mannequin is hurting, we may even see a brand new period of innovation inside the style. Producers might want to get extra artistic, providing new codecs, interactive components, or integrating expertise like digital actuality to have interaction audiences. Shorter, punchier collection designed for streaming platforms or new area of interest actuality reveals might assist revive curiosity.
Ultimately, actuality TV’s struggles in 2024 replicate broader modifications in how we eat leisure. The style that after thrived throughout a content material drought in 2007 is now going through stiff competitors from a big selection of partaking, on-demand options. To survive, actuality TV should adapt to this new digital-first panorama.
Viewers now anticipate extra curated, higher-quality content material than ever earlier than. Streaming giants like Netflix, Amazon Prime, and Disney+ supply extremely produced collection with cinematic storytelling, making conventional actuality TV look low cost by comparability. Furthermore, streaming platforms have dipped into the fact style themselves, however with extra targeted, area of interest choices like The Circle or Love Is Blind. These reveals cater to particular audiences and thrive on the binge-watching format, leaving older actuality reveals struggling to take care of weekly viewer engagement.
Perhaps one of many greatest shifts impacting actuality TV is the rise of social media and influencer tradition. Platforms like TikTookay, Instagram, and YouTube supply a extra genuine and unfiltered look into individuals’s lives than conventional actuality reveals. Influencers, with their real-time interactions and behind-the-scenes content material, have turn out to be the brand new actuality stars. The fixed circulation of content material from influencers feels extra private and fewer produced, which resonates with at the moment’s audiences.
Reality TV’s unique enchantment got here from providing viewers a peek backstage of actual life. But in 2024, social media has democratized this idea. Now, anybody with a smartphone can share their life, making it tougher for actuality TV reveals to take care of the identical stage of intrigue.
People ignore design that ignores individuals. Good design is all about making different designers really feel like idiots as a result of that concept wasn’t theirs. Design is the acutely aware effort to impose a significant order.
Andrew Bennett
Furthermore, streaming platforms have dipped into the fact style themselves, however with extra targeted, area of interest choices like The Circle or Love Is Blind. These reveals cater to particular audiences and thrive on the binge-watching format, leaving older actuality reveals struggling to take care of weekly viewer engagement.
Platforms like TikTookay, Instagram, and YouTube supply a extra genuine and unfiltered look into individuals’s lives than conventional actuality reveals. Influencers, with their real-time interactions and behind-the-scenes content material, have turn out to be the brand new actuality stars. The fixed circulation of content material from influencers feels extra private and fewer produced, which resonates with at the moment’s audiences.
Reality TV’s unique enchantment got here from providing viewers a peek backstage of actual life. But in 2024, social media has democratized this idea. Now, anybody with a smartphone can share their life, making it tougher for actuality TV reveals to take care of the identical stage of intrigue.
Ironically, the continued 2024 writers strike could have harm actuality TV greater than it helped this time round. While it as soon as offered a chance for unscripted content material to dominate, at the moment’s strike has induced uncertainty throughout your complete leisure trade. Even although actuality TV is unscripted, many of those reveals rely closely on behind-the-scenes writing groups for story shaping, post-production edits, and narrative improvement. With manufacturing delays and fewer assets, the standard of actuality programming has suffered.
Unlike 2007, when actuality TV grew to become a go-to resolution for content-hungry networks, at the moment’s tv executives have extra choices. Streaming platforms, huge libraries of pre-existing content material, and the power to drag in worldwide collection have decreased the reliance on rapidly produced actuality reveals to fill programming gaps. The 2024 strike has affected actuality TV’s ecosystem in ways in which weren’t as pronounced through the 2007 strike, leaving the style uncovered.