

South Korea has lengthy been a magnet for travellers drawn by its dynamic tradition, meals, and Ok-pop phenomenon. However, a brand new and sudden pattern is rising, with Japanese vacationers flying in to buy rice in bulk. The purpose? A major value surge of rice in Japan, a each day meals merchandise in each family, reviews The Korea Times.
As per reviews, 10 kilograms of rice prices roughly 8,000 yen (Rs 4,700) in Japan, whereas the same amount is on the market in Korea for almost a 3rd, at round 3,000 yen (Rs 1,700). This value distinction has led to a noticeable rise in Japanese buyers stocking up on rice in Seoul supermarkets, in keeping with retail officers.
The pattern gained consideration after a Japanese vacationer shared her story on the social media platform X (previously Twitter).
This rising pattern was highlighted in a viral publish on X (previously Twitter) by a Japanese vacationer who bought 4 kg of white rice and 5 kg of brown rice to take dwelling after her current layover in Seoul.
“My mission in Seoul was to buy rice, as prices in Japan have become too high,” she wrote, noting that carrying the baggage felt like a full exercise.
Because rice is a regulated agricultural product, she needed to undergo a quarantine process at Incheon International Airport. After submitting the required paperwork and confirming her Japanese tackle, she acquired a plant export certificates in about half-hour.
Japan’s rice value surge started in the summertime of 2023 attributable to excessive climate affecting harvests, rising demand from vacationers, and panic shopping for following current earthquakes. Despite efforts by the Japanese authorities to stabilize provide by releasing rice from reserves, shortages persist, particularly in city centres.
In response to the rising demand, South Korea is making ready to export 22 tons of rice to Japan, marking the biggest cargo since 1990.